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With all of the
things you need to know about starting and running an
online business, the details can seem overwhelming. Many
new online business owners would rather ignore certain
things until they become problematic – but that's not
necessarily the best way to be as a business owner.
Instead, you need to start looking at things that
doesn't seem to matter, as they are often the things
your competitors are ignoring as well. For example, when
you consider the number of web pages you have, there are
some specific reasons why you should be counting these
up.
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Reason #1:
More Pages is More Work
When you have an idea to add a number of web pages to
your site, you will inevitably be causing more work for
yourself. It will take a longer time to create these
pages, resulting in a possible delay in the finishing of
your website. This means that you might not be getting
all of the profits your website deserves. You might want
to start out with only a few web pages to see how your
visitors respond, adding more only as the number of
visitors and return visitors grows.
Reason #2: More Pages is More Work for the Visitor
Just like a maze, a highly complicated website can often
be more confusing to the reader than you'd like it to
be. Visitors that can not easily navigate from one page
to the next will often go to another site where the
navigation is simpler. You want the visitors to easily
find what they are looking for, but when you have a
number of pages, this can seem impossible and
frustrating.
Reason #3: More Pages is More Money
When you are beginning an online business, every penny
counts. If you are just setting up a new website, you
will want to realize that each new page you add is going
to be a page that you need to pay a designer to create
or a writer to write. This will add up. It may be more
prudent to start off with just a few pages to see how
visitors react and then add more if it seems like your
visitors want more from you.
Reason #4: More Pages Can Mean Less Content
While this seems to be an untrue statement, think of it
this way: would you rather read five web pages of good
content or ten web pages of so-so content? You want to
use only as many pages as you can fill with quality web
content that a reader will learn something from. When
you simply create pages to make your site look more
extensive, you might be watering down the knowledge you
can share with a reader – and they will realize it.
Reason #5: More Pages Can Signal More Time for the
Visitor
Since many website visitors want to find the information
they need and then move on, you might want to limit the
information they find when they arrive at your site.
When you have a lot of pages listed, it can make the
site seem overwhelming and perhaps something that will
be more time consuming than they bargained for. Short
and sweet is the best way to be.
While it's true that older websites generally have more
web pages, this is only after they established regular
site visitors. Since you might not be at this stage now,
you will want to start small and see what responses you
get. Chances are good that you will need to add more
pages eventually, but that you will also want to remove
older pages that aren't relevant anymore. That's the
formula for success.
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